There’s a lot of noise out there in the market place right now about what it really takes to build a successful, heart centred business. It’s so easy to get overwhelmed by everything there is to do. Where do you start and what is really most important?

In this article I have summed up the five things that I consider the essential building blocks of a successful business. Condensing down all my knowledge and experience in the five things that matter the most, read on to find out what they are, and leave me a not on my blog ok? Would love t hear from you one more time.

1. Don’t settle for less

If you don’t want to make at least $100,000 from your business, don’t bother. I really mean it. You’ll be working just as hard to make 100k than you are to make 50k, and honestly, you’ll be much better off getting an easy part time job to make 50k than to start your own business. The pay per hour is too low. There is no such thing as a free lunch in business, you’ve got to work hard especially in the beginning to make it happen. I’ve never made a secret out of that.

So make sure that your vision includes a clear plan for how you will reach this income. Maybe not in year 1 or year 2 but certainly by the third year. If not, classify your business as a hobby, so you won’t be disappointed down the track.

Everything that follows are the critical elements of building a viable business.

1. Send a clear message

Who do you serve? What do you do for them? Do they want what you’ve got and are they willing to pay for having it?

If you can answer these questions clearly and have a message that explains to your ideal client in simple engaging terms what you do for them, then you’ll become a client magnet. People who are attracted by your message will approach you, will want to find out more and will want to work with you.

If you don’t have this clear message, you most likely will try to be all things to all people and will be forever struggling for clients.

2. Reach a large audience as quickly as possible

Marketing is a numbers game. Once you have your clear message and know who you want to serve, find people who already serve that audience and align yourself with them. This is the fastest way to grow, and honestly, I don’t know many successful business owners who did not kick start their business with alliance partners. Ideally you would have your alliance partners lined up before you even launch your business. Both of my businesses thrived quickly because of my alliances.

3. Learn how to sell

Selling is a critical skill. If you have issues about having a sales conversation, you’ve got to get over them. Selling means finding out and showing a potential client how you can serve them. Learn how to have this important conversation and how to have it joyfully without any mindset stuff getting in the way. If you don’t sell yourself, nobody else will and a lot of people will miss out on your valuable service. Go and invest in training that shows you how to do this with integrity.

4. Learn from someone who’s been there done that

Find yourself a good mentor, someone who’s done what you want to do and can teach you what you need to know. Choose somebody who’s methods will work TODAY, the world of business is changing all the time and what worked ten years ago may or may not be completely relevant today.

Whatever you do, don’t try to go it alone. Accessing somebody else’s experience shortens your learning curve and sees you making money more quickly. I have invested in good quality mentors throughout my years in business and it has always paid off for me big time.

I could give you a million other tips but I believe these are the absolute critical ones. I know you’ve probably heard them all before. I can only encourage you to embrace them as I know these are not empty words, this is based on my experience of four years of putting my heart and soul, time, energy and money into a business that thrived. It’s my truth and I hope it helps you in some way to read this.

I wish you all the very best with your business plans and your life. Thank you for having been part of the client prosperity community, I really appreciate it.

Lots of love and prosperity

Yvonne

There’s a lot of noise out there in the market place right now about what it really takes to build a successful, heart centred business. It’s so easy to get overwhelmed by everything there is to do. Where do you start and what is really most important?

In this article I have summed up the five things that I consider the essential building blocks of a successful business. Condensing down all my knowledge and experience in the five things that matter the most, read on to find out what they are, and leave me a not on my blog ok? Would love t hear from you one more time.

1. Don’t settle for less

If you don’t want to make at least $100,000 from your business, don’t bother. I really mean it. You’ll be working just as hard to make 100k than you are to make 50k, and honestly, you’ll be much better off getting an easy part time job to make 50k than to start your own business. The pay per hour is too low. There is no such thing as a free lunch in business, you’ve got to work hard especially in the beginning to make it happen. I’ve never made a secret out of that.

So make sure that your vision includes a clear plan for how you will reach this income. Maybe not in year 1 or year 2 but certainly by the third year. If not, classify your business as a hobby, so you won’t be disappointed down the track.

Everything that follows are the critical elements of building a viable business.

Does the thought of speaking from stage to promote your business excite as well as scare you? Have you heard of people making lots of money doing it and you wish you could do it but,… you’re not good enough, not entertaining enough, would get it all wrong…..

Well, let me tell you, if you’re not doing it you are leaving LOTS of money on the table. Speaking from stage is the fastest and cheapest way I know to get clients. So if you’re serious about building your business, then it’s time to cover come your fear and get out there.

Chances are you are a reasonable presenter and are fine when you can teach people what you know, so that’s a good start.
The first idea to let go of is that presenting with a sale at the end of it is any different because it’s not. Your talk is going to inspire and teach your audience, you are just adding another ingredient – you are inspiring them to take action. That’s action to get one step closer to their dream.
That’s all that selling is, inspire people to take action.

But how the heck to do it effectively?

Easy if you know how. Here are three top tips that help alleviate the fear and get you confident on stage. That’s half your game won, people are naturally attracted to your confident and inspired self.

1. It’s your party

Just act as if it was your party. After all, people are there to listen to you and if you are enjoying yourself so is everybody else, fun is contagious. And I’m not saying here that you have to crack jokes, I personally can’t crack a joke to save my life, but when I’m having fun, funny comments just flow, sometimes simply from the interaction with the audience. Just do what you would do with a bunch of friends at your party, go with that mindset and see how that changes things. You will loosen up and connect. One of my early mentors taught me, never present to a room of strangers, and so right she was. As soon as I connect to the people in the audience by asking them a question, getting them to up their hands etc, I am connecting and I am no longer with strangers, I am in a room full of like minded people. Try it, it works amazingly well!

2. Position the sale from the start

Most of my clients whom I give gentle coaching nudges until they finally agree to commit to speaking are afraid of the selling part that comes at the end. They feel pushy and squirm at the thought.

There’s an easy way to get over this. Simply tell your audience that you will be showing them how they can learn more at the end of the presentation, if they want to. You’ll be giving them plenty of value but hey, there’s no way you can give them ALL your knowledge, so you would be robbing them off the chance of finding out more if you didn’t make them an offer. Be open and upfront and people will appreciate it.

3. Design your talk around the offer

Here is where most people go wrong. They design a great talk but then there’s a disconnect when it comes to the sale. If your offer is a seamless extension of your talk and you gave them good engaging information during your talk (always be generous with your knowledge) then your audience will not only love you but will keenly line up to sign up for the next step.

I believe that these three tips alone can create an amazing return on investment. I personally have had up to 50% of an audience sign up for my offer using these techniques. So I know they work.

Again, there’s no excuse not to get into speaking. It doesn’t cost you anything apart from your time and energy and once you’ve done it a few times and get a good response from the audience you’ll see how much fun it is.

Just get started! Now, set your first or next speaking date, get yourself a gig at a breakfast or evening seminar or put on your own and get out there!

What are your top tips for speaking success? What do you think about my tips? Would love to hear from you as always!

New Year, ready for a new plan. You’re inspired and excited to put your ideas into a plan that will make them reality. But then maybe in the next moment you feel a little dent in your excitement as you remember that you felt the same way last year, but what you implemented fell way short of your expectations.

Somehow some things got lost, ended up in the ‘too hard basket’ and never left it all year. What happened?

A lot of people say “ I don’t bother with goals, goal setting doesn’t work for me”, which is usually based on a disappointing experience with goals. That’s a shame because goal setting is powerful and I believe an integral part of business success. If you don’t know where you’re going you’re in serious danger of drifting and that’s not exactly a recipe for success.

Get to the route of that issue and prevent it from happening in the first place. It’s all about going through some checks during the planning phase that most people neglect.

Common problems with goal setting are either that goals were too ambitious (read – unrealistic) to start with, they were set based on what made somebody else successful and are not a great fit for you or they are in conflict with other goals you have for your life.

To follow a goal setting process that prevents all these pitfalls and sets you up for success, read my four step process for setting your business goals and putting in place a plan to reach them.

Check 1: Are your business goals in line with other goals you have set?
Let’s say you are going for massive business growth this year, want to double your income and be speaking on a national stage. At the same time you want to start a family. Times of business growth are not exactly relaxing downtimes, they do require extra effort and often a huge step out of your comfort zone. Check carefully before you commit what it will take to make this goal a reality. I have to admit, I don’t believe in the personal development mantra “you can do anything you want”. I think it’s BS and too many people set themselves up to fail believing it. Choose your priorities wisely and make sure they are in harmony.

Check 2: Are the goals in line with the direction you want to take your business – are they aligned with your overall strategy?
It’s easy to get side tracked and move away from your main business purpose. Make sure you stay on track and don’t chase something that looks like ‘the next amazing opportunity to make money’. There is no such thing as the quick buck, stay true to your business purpose and your core message and build all your programs and offerings around that. It’s ok to say ‘No, I don’t offer that.” You don’t have to do something just because a client wants it.

Check 3: Is what you promise in line with your values?

I’m all for thinking commercially and I often challenge my clients to think about ways to deliver their services that may not be 100% ideal in their eyes but are much more client friendly. AND I am also very adamant that this should never compromise your integrity. Never overpromise or gloss over things you shouldn’t. For example, if there’s work involved in getting the results clients want, don’t make a secret out of it. If not everybody makes big money using your service, be honest about it. You will not be at your best if you put yourself under the pressure of delivering something that is just not a typical result.

Check 4: When will you market and run your programs this year?

To make sure you are realistic in planning your year, so you don’t sabotage yourself, make sure you don’t pile up too much. The best way to ensure this is to get the year planner out and schedule in what you want to achieve. Make estimates for every task and project and campaign and schedule it. Usually once you take this step you already get a healthy reality check and spare yourself the frustration of self sabotage.

These are my tips for planning an inspiring and successful 2011. These checks are crucial in my view, don’t cut corners, take the time to do this properly. I hope the examples help to get your thinking started, leave me a note ok?

please leave me a note, wether you agree or not, I’d love to hear your thoughts.

Running your own business is not for the faint hearted. We often start out passionately with big dreams and inspired by our role models who have ‘made it’ and are living the dream. And that’s a good thing as well as a dangerous thing at the same time.

It’s good because there is nothing more fulfilling than working towards realizing your dreams. The learnings you gain, the people you meet and the exhilarating feeling that comes with your first successes cannot be compared to anything else in my opinion.

And there are also dangers. A business coach told me a few years ago: most people overestimate what they can achieve in a year and underestimate what they can achieve in five years. A would agree with that. It is dangerous to compare yourself with your idols wanting to make the big dollars quickly forgetting that many of them took year to get to where they are now. It can be disheartening if you get caught up in a comparison that is just completely unrealistic. What happens is – you can loose the connection to your sense of abundance that you start out with.

Connecting with a mindset of abundance and staying connected to it is essential to feed your creativity, passion and drive.

The best way I know to stay connected to a mindset of abundance is through actively practicing gratitude.

Here are some suggestions for how to powerfully practice abundance:

1. Your program didn’t fill with as many people you wanted for it – be grateful for the ones that did sign up, trust you to fulfill their dreams and rewarded you for it with their hard earned money.

2. You are writing some large affiliate cheques after completing a program – be grateful for the extra clients you never would have had if it wasn’t for your affiliates.

3. A client demands their money back because they weren’t happy – be grateful for the opportunity to either improve your program, fine tune your sales letter to set the right expectations or to choose your ideal clients more carefully.

4.technology let you down during a teleclass or webinar – be grateful for the opportunities technology gives you to reach and serve so many more people in a very convenient way, the occasional glitch is part of doing business and how you deal with it is far more important than trying to be perfect.

5. a joint venture partner doesn’t hold up their end of the bargain, eg. doesn’t promote you the way they promised they would – be grateful for the opportunity to step into your power and negotiate a tighter agreement next time around.

6. a seminar you paid for and attended turned out to be a disappointment you didn’t learn as much as you thought – be grateful for the new connections you made while attending, often disappointment creates a bond with people that can lead to greater things down the track

7. you had to work many late nights and weekends to make your dream happen – be grateful for your own resourcefulness and your ability to stay focused on your dream and do what needs to be done to make it happen. In fact, be in awe of it, because it shows how much more you are capable of than you ever thought you would.

Being in business for yourself is one of the most powerful ways I know to grow as a person. There is lots to be grateful for and staying in that positive energy will renew your energy and willingness to keep at it.

Remember it’s the journey that counts, it’s not just a race to the outcome.

Would love your thoughts on this and wishing you a very Merry Christmas!

Yvonne

I know YOU know what you are capable of as a professional and YOU know how you can get results for your clients, right?
But how do your clients know to trust that you can do it? Often your value promise can seem too good to be true to them, or they just can’t make up their mind quickly enough (for you) to go ahead, may compare you to other providers etc…

So how can you stand out from your competitors and make it really easy for your potential clients to say ‘yes’ to your offer?

After all, everything is easy once they are your client, have experienced your magic and know to trust you. But sometimes, asking them to take a leap of faith and trust that you will deliver the goods is just too much for them, they hesitate because the risk of trusting you just seems too great.

It’s human nature, when making a decision about whether we want something we ask ourselves two questions, in this order:

1. What does this do for me?
2. How do I know I will get what I want from it?

The answer to question number 1 is the clearly crafted Value Proposition of your Brand which attracts your ideal clients. The answer to question no 2 is your Signature system.

Your signature system is the step by step process you take clients through in order for them to get their outcome. I know what you’re thinking: “But everyone is different” yes they are and really, not that much different. Even if you don’t have a consciously clearly outlined signature system, you probably operate fairly systematically on an unconscious level.

Here is the truth about human nature: Most of us are drawn to system and order if we have the choice between having it and not having it. That means, if you have a signature system then you will be more attractive to your clients, they will find it easier to trust you and it will be much easier to market your service.

As a service professional you can easily increase the perceived value of your offers through a signature system. In the eyes of your clients and prospects it positions you as the expert and as the basis for all your offers it provides total clarity of focus for you.

Having a Signature System makes it much easier to run your business and leverage your time and expertise. Here are three ways you can leverage your Signature system.

3 Ways to Leverage your Signature System:

1. Create a Free Giveaway for your Website to capture Visitor’s contact details
This works both ways, your visitors learn about you, get great value and you get to pre-qualify them. If they don’t like what you do, they won’t stay and you won’t want them to.

2. Use it as the basis for your workshop/coaching offerings
Your clients already know what to expect, this builds trust. You are seen to know what you’re doing, it’s all clear and out in the open. This makes it so much easier for them to make up their mind.

3. Create a home study course based on it
This is a low cost way of working with you. A ‘do it yourself’ option. It provides great value, shows people what to expect when they work with you in a more comprehensive package and leaves them wanting just that.’

When I take clients through the process of uncovering their signature system they get really excited seeing how easy it can be to create programs. No more overwhelm!
What do you think about this concept? Do you have your own signature system? Please leave me a note I always love reading and responding to comments!

So you are doing all the right things, you go networking, have a few speaking gigs lined up, send regular newsletters and you are getting clients but it’s in drips and drops and you still feel you have to push way too hard for it. You may be wondering, is that ever going to change?

Well, it can change if you are prepared to step it up a notch (or two). A lot of people underestimate what it takes to build momentum in a business by a long shot.

Starting a business is a bit like birthing a child, you have to go through a massive push before things start to move. And yes there’s plenty of labour (and some pain) upfront and rewards come later once you have created momentum.

Too many entrepreneurs make this a long drawn out labour period because they are not pushing strongly enough at the start, so they don’t create the necessary momentum to attract clients and hit their income goal.

Are you doing enough to create momentum? Even though you might be feeling you are busy and couldn’t do any more, check my tips and see how your level of the RIGHT activity stacks up:

1. Weekly ezine
When in the momentum stage of your business, send a weekly ezine/newsletter, giving you the opportunity to add value, build a relationship and highlight your message on a weekly basis. This is a MUST DO in my eyes for everyone wanting to build momentum fast. There is just no better way to establish yourself as an expert, a leader in your field in the eyes of your potential clients. I know it seems like a lot of work to do this weekly, but I promise that after a few weeks you get into a rythm with it and it becomes easier. Juts be aware though: You are only ever as good as your last ezine, every one of them has to be great. If you want to know more about how to create an ezine that attracts clients and sells products by truly cutting through all the email and internet noise, be on our December Brilliance to Profit call where I will share my ezine success secrets.

2. weekly networking functions attendances
There are networking breakfasts or evening functions on every week in major centres ( a little less frequent in regional areas). Make sure you go and set the intent to make at least one quality contact at each of them, then follow up.

3. monthly speaking gigs
if you haven’t got speaking gigs lined up yet, now is the time to get on the phone and book yourself solid for 2011. Organisers are booking speakers for next year NOW. Get on the phone and ring every networking function organiser you know off (at least ten) and get yourself booked as a speaker.

4. identify JV partners
Joint Ventures are the quickest way to create momentum. If you want to have say three to four quality long term joint ventures setup for 2011, make a list of ten potential joint venture partners you would like to work with next year and start ‘courting’ them. Build relationships now so you are ready to approach them in a couple of weeks, as they are all starting to do their marketing plans now for 2011, you don’t want to be too late.

5. Book your first group workshop
Set a date about six weeks out for a promotional workshop of a few hours, an evening or even a full day. Go and promote it EVERY DAY by doing all the above and through lots of one on one conversations. Something magical happens when you set a date. Things happen…

Most of all, you MUST have a sense of urgency about getting things done. There is no point being busy if you are not achieving ALL of the above. I know they work, I have done it myself my clients are you using them with great success.

If you feel you are too busy to do these things, then you may just stay stuck in a long painful ‘labour’ of building momentum, stay in the state of pushing hard for every client. Why not make one big almighty effort over a few months and create the momentum that sustains itself. Much better if you ask me.

What are your thoughts and questions? Please leave me a comment I love reading them! I’d love to know what you think .

So you’re doing all the right things during the sales conversation, you’re finding out exactly what the pain points are, you inspire them with what’s possible, lay out a clear solution in front of them, but they’re still not signing up with you even though they agree that they absolutely need what you offer. Sometimes they’re giving you the old “I can’t afford it” excuse.

What is going on ????

The fact that you can say all the right things but still not get the sale proves the point I’m about to make:

Your sales success is mostly determined in your head. Potential clients have a sixth sense for your mindset, and whether it comes through in your words, body language or just your energy, they will make one judgment during the conversation that will absolutely make or break your success in closing the sale:

Are you capable of leading them where they want to go? They will decide whether you have a high enough leadership status in their eyes or not. Do you send all the right signals that show you are a leader? If you don’t, they will not engage your service as a coach or consultant, it’s a simple as that. So what are the right signals and what gets in the way of you sending the right signals?

Read on to find out what thoughts lower your leadership status, what behaviours give it away and what you can do about it.

1. Beliefs that have you act from a place of fear

If you go into a sales conversation thinking “I really need this client” or “I am not sure they can achieve what they want, it’s a real stretch” or “If I don’t do… they won’t sign up” you are putting yourself into an energy of fear and you will act accordingly. There is nothing that will lower yours status faster than coming from a place of fear. Potential clients will sense it.

2. Behaviours that give it away

When you come from a place of fear you may be wanting to get to the sale too quickly, give too much of your solution away, are overly generous with your time during the sales conversation or making too many concessions. These are all red flags for potential clients and worst of all, it all happens unconsciously, the sale is lost on an emotional level and that’s not easy to recover.

3. Never surrender your leadership

Remember that you lead the conversation. You determine where it goes. Some people elaborate on a lot of detail before coming to the point which can totally blow out your time table for the conversation. It’s your role to respectfully keep them on track. Don’t let them take the lead from you.

Set clear boundaries and ground rules and you’ll gain their respect which is more important than catering to their every wish. Potential clients want to know that you are a person strong enough to lead them through the difficult times you haven’t been able to tackle on your own, that’s why they seek you out in the first place. How you handle the conversation is kind of your first test.

4. Get into an energy of committed but not attached

This phrase termed by Lisa Sasevich really sums it up. Get into the energy of true service and do what it takes to help potential clients make the right decisions. If you have any fears or set your heart on somebody signing up, clear your mind of any fearful throughts before going into the conversation. Make sure you are ready to be fully present to the conversation, take the lead and reinforce your boundaries and you will be successful.

I’d love to know your thoughts on this, can you see yourself in any of these points? What are your challenges? And what are your ways to keep the conversation on track? Please leave me a comment here on the blog.

Networking is a fabulous way to get clients, if you do it the right way. Many people go from one networking function to the other, exchange pleasantries with people who will never become ideal clients, deliver elevator pitches that don’t move anyone and go home with a lot of business cards that go into the bin either a week or three months later (depending on whether you are a man or a woman. Women tend to hang onto them for longer than men).

Oh and then of course there are the people who avoid networking all together because they are too shy or uncomfortable about doing it.

And that’s a shame. Because I can’t think of an easier and faster way to get clients. In fact over the years networking has been one marketing strategy I could always rely on to get me new clients when I needed them, often instantly, sometimes just a few months down the track.

But you have to be smart about it for it to work. Here are my top five tips for smart networking that pays off (often) instantly in new clients.

1. Set your intent
When I went to the States my intent was to create one new business opportunity and make a firm arrangement for my own mentoring for 2010. I was very clear about that, thought about it on the plane going there and wrote it down.
Then when getting there I trusted that it would all sort itself out and while it was in the back of my mind, I was unattached to this outcome and focused on having a good time. And it did all work itself out, I got exactly what I wanted.

2. Be strategic about who you hang out with
While good things often come from unexpected places, I still recommend you make some educated guesses as to who would be useful to spend time with, have conversations with, get to know.
If you know who is attending, plan in advance who you would like to meet and connect with.

3. Give and you shall receive
Listen and watch out for opportunities to add value. Be generous with your knowledge and give so others benefit from having spoken to you. I always aim to leave someone I spoke to a bit richer for having had our conversation. Sometimes it’s not your knowledge they need, sometimes it’s simply an opinion, an open ear, a compliment, a connection to someone who can help them.
All of these things will be appreciated and you will be remembered for it.

4. Be clear about what you can offer people you meet
If people want to know more about what you do, be sure to be prepared. What is the introductory offer you can make them?
Is there a way to get started while you are there (if you are both travelling), or can you make an appointment for the near future.
Lock it in, it’s much more likely to happen if it’s in the diary straight away.

5. Don’t push your business cards onto others
This is a ‘Don’t’ that you are probably already familiar with. I generally don’t give my business card to anyone these days unless they ask for it. Otherwise the card will most likely end up in the bin or the drawer anyway and I don’t want that. Be choosy and don’t give your card to just anyone. They have to be qualified and really interested (they kind of have to earn the right to have your card).

What do you think? What is working well for you when networking? Leave me a comment, ok?

BTW if you want to know EXACTLY how I execute the above strategies with a very high success rate (just about every networking function I go to gets me a at least one new client), then join us on our next Brilliance to Profit Training Call. Get all the details here http://www.clientprosperity.com/brilliancetoprofit.html

Have you asked yourself whether you should be using Video in your marketing? It may seem a bit daunting at first but the answer is definitely ‘yes’. There is no other medium more engaging than video. People get a sense of who you are and you get a chance to really connect with them on a personal level, it’s the next best thing to being there in person. So if you have been thinking about it but not taken the step yet, I’d say go for it, as it definitely pays off.

Video also is a great way to create celebrity status with your audience, which in turn helps to make you more client attractive. It creates that little bit of magic that has you stand out from the crowd (and we all know how important that is).

But it has to be done well. Not perfect, but well. there’s nothing worse than a low quality boring video.

So here are my tips for doing video so well that it definitely works in your favour:

1. Good quality sound and lighting

You don’t need professional expensive equipment for this. Just make sure you use daylight (morning sunlight works best before the sun comes too high), choose a nice background that is not distracting but adds to the atmosphere (eg. if you live near the beach, do a shoot near the beach) and make sure there is no distracting background noise. This is especially important if you use the built in microphone of your camera which you will when you first start out. Once you are using it more, I suggest you invest in professional sound equipment. I use a Sennheiser Lapel mic which I think is excellent.

2. Loosen up and be yourself

This one is easier said than done. When you first start out you will almost certainly appear a bit stiff and artificial on camera. My tip here is take a whole day for your first shoot, prepare what you want to say and just do a lot of takes. I found that after 20 takes I was over my nerves and could just be myself and speak the way I would if there was a person there instead of a camera. This is VERY important and will definitely make you stand out as most people’s videos are just not natural enough to be appealing. Just be yourself.

3. Connect with your audience

There’s a real difference between just speaking your rehearsed content into the camera and really connecting with your audience. Here is what I do: I have a specific client in mind who I am speaking to when I say do my video and I imagine that client standing right where the camera lens is. I then make eye contact with them and create an energetic connection just like I would if they were really there with me. This creates the sense of intimate connection for me where I really speak to that person who is representative of my ideal client.

Most importantly of all though, just get started. Your first videos most likely won’t be the best ones you ever make but you have to start somewhere and then build on it.
Looking at my first videos now I cringe but if it wasn’t for those first ones I still wouldn’t be doing videos now and would have missed out on a lot of business.

As with so many things in marketing, the difference that seemingly small details make is huge. One small change can be huge in terms of your response rate.
Do you want to know more about how to successfully attract and convert more clients even if you’re on a shoestring budget? Join my free telesminar here http://www.clientprosperity.com/profitbrilliancepreview.html. It’s on next Wednesday night.

Your thoughts? Please leave me a comment!